Chip’s B2B Tip #149 - Google AdSense Update

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Chip’s B2B Tip #149 - Google AdSense Update 8-4-05
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I went to https://www.google.com/support/adsense/bin/answer.py?answer=22506 to see what Google had to say about its August update.

Here's a direct quote:

AdSense Support > About AdSense

AdSense Update - August 4 2005 -->

To increase monetization on your site and improve the relevance of ads, AdSense now varies the number of text ads that appear in a given ad unit. In cases where we determine that increasing the size of the most relevant ads will improve performance, we'll drop the lowest-performing ad or ads and expand the remaining ones to fill the entire unit.

Showing fewer ads works to your advantage, allowing the better-performing ads to draw more user attention and click-throughs. Google AdSense technology will automatically determine the optimal number of ads to display on any page and will only show fewer ads when doing so will make you more money!

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See if you notice a difference now.

Chip