Chip’s B2B Tip #6 - Gentle Ben or Lassie (Business Models)
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B2B Tip #6 - Business Models
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Anyone remember Gentle Ben, the TV show? Ben was a great big ol’ bear, but was super-gentle (until someone needed rescuing or whatever) - and then Ben became more like Lassie, The Wonder Dog.
“So what - why are you telling me this?” you ask.
Because a wrong action at the wrong time, or a wrong word or two at the wrong time - can make you or break you ... and because when you communicate with other businesspeople – especially for the first time – you need to be like Gentle Ben (not Lassie.)
What? Be a big ol’ bear, not The Wonder Dog?
No – be a Gentle Giant.
Because your first approach must be a combination of skills – or you’re just market noise and a nuisance ... so be polite, gentle, unassuming, and inquisitive. Throw in a tiny bit of very careful humor when you can. The relationship style you use at first will be your style for a while.
Choose it carefully.
Because more succinctly … “be Gentle Ben” and use favorite words and phrases like: "please, thank you, I was curious, perhaps, maybe, might, it could, I’d appreciate" … (are you starting to see a pattern?)
Because a worse choice of words – “being Lassie rescuing Timmie” - using: "I want you to, you need to, you will, I guarantee, right now, ASAP," or any presumptuous or demanding phrases …
The moral. Choose your words extremely carefully, and remember that once you hit Send, drop something in the mailbox at the Post Office, or speak something into your telephone – you can never take those words back ...
And depending on what you say and how you say it – you might get your answer from Gentle Ben … or feel those pearlie white canine teeth of Lassie’s.
© Chip Tarver
The B2B Relationship Pro
http://www.FirstContactSecrets.com
http://www.Free-Targeted-Traffic.com
B2B Tip #6 - Business Models
.
Anyone remember Gentle Ben, the TV show? Ben was a great big ol’ bear, but was super-gentle (until someone needed rescuing or whatever) - and then Ben became more like Lassie, The Wonder Dog.
“So what - why are you telling me this?” you ask.
Because a wrong action at the wrong time, or a wrong word or two at the wrong time - can make you or break you ... and because when you communicate with other businesspeople – especially for the first time – you need to be like Gentle Ben (not Lassie.)
What? Be a big ol’ bear, not The Wonder Dog?
No – be a Gentle Giant.
Because your first approach must be a combination of skills – or you’re just market noise and a nuisance ... so be polite, gentle, unassuming, and inquisitive. Throw in a tiny bit of very careful humor when you can. The relationship style you use at first will be your style for a while.
Choose it carefully.
Because more succinctly … “be Gentle Ben” and use favorite words and phrases like: "please, thank you, I was curious, perhaps, maybe, might, it could, I’d appreciate" … (are you starting to see a pattern?)
Because a worse choice of words – “being Lassie rescuing Timmie” - using: "I want you to, you need to, you will, I guarantee, right now, ASAP," or any presumptuous or demanding phrases …
The moral. Choose your words extremely carefully, and remember that once you hit Send, drop something in the mailbox at the Post Office, or speak something into your telephone – you can never take those words back ...
And depending on what you say and how you say it – you might get your answer from Gentle Ben … or feel those pearlie white canine teeth of Lassie’s.
© Chip Tarver
The B2B Relationship Pro
http://www.FirstContactSecrets.com
http://www.Free-Targeted-Traffic.com
posted by Chip Tarver at 1/02/2005 04:52:00 PM
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