Saturday, January 01, 2005

Chip's B2B Tip #3 - What About Me, Boss?

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B2B Tip #4 - Customers Make All The Rules:
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I am your customer. I am your boss ...

I have your money.

Come and get it, if you dare ...

I don't know you, I don't trust you, and right now I don't even like you. So what are you going to do about that, Mr. or Ms. Big Shot? My thoughts when I see you are ...

"So what?"

"Who Cares?"

"What's in it for me?"

"Go ahead ... impress me ... you have 7 seconds - I'm busy."

"Right now, you have no credibility with me, I'm too busy to read what you write to me, I'm not really interested in what you have to say, and there are a hundred other people just like you clamoring for my attention."

"MY boss is fussing about my numbers, my employees are all a bunch of spoiled brats, our marketing budget has been cut, and MY boss expects ME to be a Miracle Worker."

OK - enough is enough. Like it or not ... agree or not ... these are the exact attitudes you face every time you approach someone for business. Re-read them again. Some, most, or all of these describe the pressures under which your customers operate.

Pretty tough neighborhood - isn't it?

Well, stick around. I'll help you overcome every one of these attitudes. And if you're like me and you don't want to wait to get the answers one nugget at a time, click the "First Contact Secrets" link below, and the answers are all in one place. Just the truth ...

© Chip Tarver
The B2B Relationship Pro
http://www.FirstContactSecrets.com/
http://www.Free-Targeted-Traffic.com